Original Scripted Video

I was creative lead on strategy and wrote the scripts for several brand and product marketing videos during my tenure at Tremor Video. We had a fantastic in-house creative team who worked on the vast majority of these videos.

  • Role Creative Strategy Lead & Copywriter
  • For Tremor Video
  • Date 2011-2016
  • Type Brand & Product Marketing strategy, copywriting
  • Industry Ad tech

“Thanks, YouTube” brand campaign, :30 pre-roll

“The Quest for the Holy Grail” brand campaign, 2 minute video, winner of Best Copywriting honoree, Webby Awards

“The Power of Video: A Love Story” entertainment vertical story to help explain ad tech to advertisers and brand managers. Debuted at Variety’s Film Summit.

PSA created to explain the AdChoices icon (ability for consumers to opt out of behavioral targeting) that appears on top of Tremor Video-served video ads.

Tremor Video’s “ADvocate for Relief” Hurricane Sandy charitable giving campaign

“Thank you, Hulu” brand campaign, :60 pre-roll